chad oniel

chad oniel

chad
oniel

chad oniel

smith

smith

smith

smith

brand & web designer

brand & web designer

forging creative brands
  • INQUIRE ABOUT SPECIAL PACKAGE DEALS FOR 2025 • BRAND IDENTIY DESIGN & ILLUSTRATION •

Man with TV
Man with TV
Who Am I?

‍My name is Chad O'niel Smith, a brand designer and illustrator originating from Kingston, Jamaica. For as long as I can remember, the creative field of art and design has been my compass since my adolescent days. I believe my artistic and design skills were given to me by God, and ever since I discovered my talent, I began nurturing it daily. Over the years, my journey has been defined by a relentless pursuit of excellence. I've immersed myself in the ever-evolving world of design, continuously honing my skills as much as I can on a frequent basis. Along the way, I've had the privilege of collaborating with a diverse range of clients, from startups to established businesses, helping them to achieve their design objectives. This journey has been a constant source of inspiration, pushing me to innovate, create, and transform ideas into visually captivating realities. I'm excited to share my portfolio with others because it's a reflection of the passion and dedication that drives my design work.

Who Am I?

‍My name is Chad O'niel Smith, a brand designer and illustrator originating from Kingston, Jamaica. For as long as I can remember, the creative field of art and design has been my compass since my adolescent days. I believe my artistic and design skills were given to me by God, and ever since I discovered my talent, I began nurturing it daily. Over the years, my journey has been defined by a relentless pursuit of excellence. I've immersed myself in the ever-evolving world of design, continuously honing my skills as much as I can on a frequent basis. Along the way, I've had the privilege of collaborating with a diverse range of clients, from startups to established businesses, helping them to achieve their design objectives. This journey has been a constant source of inspiration, pushing me to innovate, create, and transform ideas into visually captivating realities. I'm excited to share my portfolio with others because it's a reflection of the passion and dedication that drives my design work.

Who Am I?

‍My name is Chad O'niel Smith, a brand designer and illustrator originating from Kingston, Jamaica. For as long as I can remember, the creative field of art and design has been my compass since my adolescent days. I believe my artistic and design skills were given to me by God, and ever since I discovered my talent, I began nurturing it daily. Over the years, my journey has been defined by a relentless pursuit of excellence. I've immersed myself in the ever-evolving world of design, continuously honing my skills as much as I can on a frequent basis. Along the way, I've had the privilege of collaborating with a diverse range of clients, from startups to established businesses, helping them to achieve their design objectives. This journey has been a constant source of inspiration, pushing me to innovate, create, and transform ideas into visually captivating realities. I'm excited to share my portfolio with others because it's a reflection of the passion and dedication that drives my design work.

FEATURED Work

Featured Work

Explore my latest projects showcasing various brand & web design works, each with their own visual story.

Choose Your package.

Choose Your Package

Brand Identity Design
Standard & Premium Packages
Starting at

$3K USD

4-6 Weeks
3 Revisions

This package is ideal for startups and small businesses looking to implement a more cohesive & professional design. Your brand is like a building, and these are the materials you will need to transform it into a home.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Brand Identity Design
Standard & Premium Packages
Starting at

$3K USD

4-6 Weeks
3 Revisions

This package is ideal for startups and small businesses looking to implement a more cohesive & professional design. Your brand is like a building, and these are the materials you will need to transform it into a home.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Brand Identity Design
Standard & Premium Packages
Starting at

$3K USD

4-6 Weeks
3 Revisions

This package is ideal for startups and small businesses looking to implement a more cohesive & professional design. Your brand is like a building, and these are the materials you will need to transform it into a home.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Brand Identity Design
Standard & Premium Packages
Starting at

$3K USD

4-6 Weeks
3 Revisions

This package is ideal for startups and small businesses looking to implement a more cohesive & professional design. Your brand is like a building, and these are the materials you will need to transform it into a home.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Web Design & Development
Standard & Premium Packages
Starting at

$5K USD

4-8 Weeks
3 Revisions

This package is tailored for businesses that desire to elevate to the next level. It includes a more extensive set of design services, to propel brands from their current reach, to developing a greater impact to their respective audiences.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

In-Depth Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Unlimited)

Final Delivery & Goodbye Packet

Web Design & Development
Standard & Premium Packages
Starting at

$5K USD

4-8 Weeks
3 Revisions

This package is tailored for businesses that desire to elevate to the next level. It includes a more extensive set of design services, to propel brands from their current reach, to developing a greater impact to their respective audiences.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Web Design & Development
Standard & Premium Packages
Starting at

$5K USD

4-8 Weeks
3 Revisions

This package is tailored for businesses that desire to elevate to the next level. It includes a more extensive set of design services, to propel brands from their current reach, to developing a greater impact to their respective audiences.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

In-Depth Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Unlimited)

Final Delivery & Goodbye Packet

Web Design & Development
Standard & Premium Packages
Starting at

$5K USD

4-8 Weeks
3 Revisions

This package is tailored for businesses that desire to elevate to the next level. It includes a more extensive set of design services, to propel brands from their current reach, to developing a greater impact to their respective audiences.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

In-Depth Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Unlimited)

Final Delivery & Goodbye Packet

Illustration
Standard & Premium Packages
Starting at

$2K USD

2-4 Weeks
3 Revisions

For brands needing a single, high-quality illustration or a basic set of visual assets. This plan provides a custom illustration crafted to align with your brand's style and purpose. Perfect for projects requiring a clear, impactful visual.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Brand Discovery Session

Moodboard Presentation

Detailed Sketches and Draft Approvals

Usage Rights

High-Resolution & Vector Files

Typography & Font Pairings

Illustration Pattern Layout

Brand Style Guide for Illustration

Final Delivery & Goodbye Packet

Illustration
Standard & Premium Packages
Starting at

$2K USD

2-4 Weeks
3 Revisions

For brands needing a single, high-quality illustration or a basic set of visual assets. This plan provides a custom illustration crafted to align with your brand's style and purpose. Perfect for projects requiring a clear, impactful visual.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Discovery Call

Brand Strategy

Brand Questionnaire

Creative Direction

Moodboard Exploration

Typography & Font Pairings

Logo Design & Variations

Brand Pattern Layout

Brand Style Guidelines

Collateral Designs (Limited)

Final Delivery & Goodbye Packet

Illustration
Standard & Premium Packages
Starting at

$2K USD

2-4 Weeks
3 Revisions

For brands needing a single, high-quality illustration or a basic set of visual assets. This plan provides a custom illustration crafted to align with your brand's style and purpose. Perfect for projects requiring a clear, impactful visual.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Brand Discovery Session

Moodboard Presentation

Detailed Sketches and Draft Approvals

Usage Rights

High-Resolution & Vector Files

Typography & Font Pairings

Illustration Pattern Layout

Brand Style Guide for Illustration

Final Delivery & Goodbye Packet

Illustration
Standard & Premium Packages
Starting at

$2K USD

2-4 Weeks
3 Revisions

For brands needing a single, high-quality illustration or a basic set of visual assets. This plan provides a custom illustration crafted to align with your brand's style and purpose. Perfect for projects requiring a clear, impactful visual.

BOOK NOW

Kindly, contact for addtional services.

Inquire for more info.

Brand Discovery Session

Moodboard Presentation

Detailed Sketches and Draft Approvals

Usage Rights

High-Resolution & Vector Files

Typography & Font Pairings

Illustration Pattern Layout

Brand Style Guide for Illustration

Final Delivery & Goodbye Packet

design PROCESS

design PROCESS

A collaborative journey from concept to creation, blending strategy and creativity to bring your brand’s story to life through unique, impactful design.

A collaborative journey from concept to creation, blending strategy and creativity to bring your brand’s story to life through unique, impactful design.

Phase 1

Consultation

An in-depth discussion to understand your brand’s vision, objectives, and stylistic direction.

Phase 1

Consultation

An in-depth discussion to understand your brand’s vision, objectives, and stylistic direction.

Phase 1

Consultation

An in-depth discussion to understand your brand’s vision, objectives, and stylistic direction.

Phase 1

Consultation

An in-depth discussion to understand your brand’s vision, objectives, and stylistic direction.

Phase 2

Proposal

A detailed project proposal outlining scope, timeline, and deliverables is provided for your review and approval.

Phase 2

Proposal

A detailed project proposal outlining scope, timeline, and deliverables is provided for your review and approval.

Phase 2

Proposal

A detailed project proposal outlining scope, timeline, and deliverables is provided for your review and approval.

Phase 2

Proposal

A detailed project proposal outlining scope, timeline, and deliverables is provided for your review and approval.

Phase 3

Execution

Initial designs and illustrations are meticulously developed to reflect your brand’s identity to generate the best results.

Phase 3

Execution

Initial designs and illustrations are meticulously developed to reflect your brand’s identity to generate the best results.

Phase 3

Execution

Initial designs and illustrations are meticulously developed to reflect your brand’s identity to generate the best results.

Phase 3

Execution

Initial designs and illustrations are meticulously developed to reflect your brand’s identity to generate the best results.

Phase 4

Feedback

A collaborative review process to refine the work based on your insights and preferences.

Phase 4

Feedback

A collaborative review process to refine the work based on your insights and preferences.

Phase 4

Feedback

A collaborative review process to refine the work based on your insights and preferences.

Phase 4

Feedback

A collaborative review process to refine the work based on your insights and preferences.

Phase 5

Delivery

Finalized assets are delivered in professional, ready-to-use formats to get your brand started in the best light.

Phase 5

Delivery

Finalized assets are delivered in professional, ready-to-use formats to get your brand started in the best light.

Phase 5

Delivery

Finalized assets are delivered in professional, ready-to-use formats to get your brand started in the best light.

Phase 5

Delivery

Finalized assets are delivered in professional, ready-to-use formats to get your brand started in the best light.

Phase 6

Support

Ongoing guidance is offered to ensure smooth implementation and optimal use of your brand visuals.

Phase 6

Support

Ongoing guidance is offered to ensure smooth implementation and optimal use of your brand visuals.

Phase 6

Support

Ongoing guidance is offered to ensure smooth implementation and optimal use of your brand visuals.

Phase 6

Support

Ongoing guidance is offered to ensure smooth implementation and optimal use of your brand visuals.

Behind the Scenes

The illustration process itself is both structured and organic, beginning with a deep dive into your brand’s values, goals, and target audience. From there, I sketch out initial ideas, exploring different compositions, colors, and forms until we land on a direction that feels true to your brand. Every line, color, and detail is intentionally crafted, bringing together aesthetic appeal with clear messaging. The result is a set of visuals that not only complements your brand’s identity but adds a layer of depth and connection, helping you stand out and make a lasting impression.

Behind the Scenes

The illustration process itself is both structured and organic, beginning with a deep dive into your brand’s values, goals, and target audience. From there, I sketch out initial ideas, exploring different compositions, colors, and forms until we land on a direction that feels true to your brand. Every line, color, and detail is intentionally crafted, bringing together aesthetic appeal with clear messaging. The result is a set of visuals that not only complements your brand’s identity but adds a layer of depth and connection, helping you stand out and make a lasting impression.

Behind the Scenes

The illustration process itself is both structured and organic, beginning with a deep dive into your brand’s values, goals, and target audience. From there, I sketch out initial ideas, exploring different compositions, colors, and forms until we land on a direction that feels true to your brand. Every line, color, and detail is intentionally crafted, bringing together aesthetic appeal with clear messaging. The result is a set of visuals that not only complements your brand’s identity but adds a layer of depth and connection, helping you stand out and make a lasting impression.

Storytelling

My journey into illustration began with a passion for storytelling through visuals. I’ve always been drawn to the way art can convey emotions, ideas, and narratives in a way that words sometimes can’t. Over the years, I’ve developed a distinct style that allows me to translate abstract concepts into visuals that feel both engaging and authentic. Whether it’s a single illustration or a complex series, my goal is to create images that resonate, evoke curiosity, and invite viewers into the story behind the brand.

Storytelling

My journey into illustration began with a passion for storytelling through visuals. I’ve always been drawn to the way art can convey emotions, ideas, and narratives in a way that words sometimes can’t. Over the years, I’ve developed a distinct style that allows me to translate abstract concepts into visuals that feel both engaging and authentic. Whether it’s a single illustration or a complex series, my goal is to create images that resonate, evoke curiosity, and invite viewers into the story behind the brand.

Storytelling

My journey into illustration began with a passion for storytelling through visuals. I’ve always been drawn to the way art can convey emotions, ideas, and narratives in a way that words sometimes can’t. Over the years, I’ve developed a distinct style that allows me to translate abstract concepts into visuals that feel both engaging and authentic. Whether it’s a single illustration or a complex series, my goal is to create images that resonate, evoke curiosity, and invite viewers into the story behind the brand.

Man Leaning On TV
Man Leaning On TV
Man Leaning On TV
  • • FORGING VISIONS INTO CREATIVE BRAND STORIES

  • FORGING VISIONS INTO CREATIVE BRAND STORIES

Frequently
Frequently
Frequent asked
Asked Questions
Asked Question
Questions

What does the brand identity process involve, and how long does it take?

How do you determine the unique style or direction for my brand identity?

Can I see drafts or concepts during the design process?

What if I need to add additional assets to the brand identity package?

Do you offer brand guidelines with your designs?

Will my logo and brand assets work across digital and print media?

How many revisions are included in your brand identity packages?

What does the brand identity process involve, and how long does it take?

How do you determine the unique style or direction for my brand identity?

Can I see drafts or concepts during the design process?

What if I need to add additional assets to the brand identity package?

Do you offer brand guidelines with your designs?

Will my logo and brand assets work across digital and print media?

How many revisions are included in your brand identity packages?

What does the brand identity process involve, and how long does it take?

How do you determine the unique style or direction for my brand identity?

Can I see drafts or concepts during the design process?

What if I need to add additional assets to the brand identity package?

Do you offer brand guidelines with your designs?

Will my logo and brand assets work across digital and print media?

How many revisions are included in your brand identity packages?

What does the brand identity process involve, and how long does it take?

How do you determine the unique style or direction for my brand identity?

Can I see drafts or concepts during the design process?

What if I need to add additional assets to the brand identity package?

Do you offer brand guidelines with your designs?

Will my logo and brand assets work across digital and print media?

How many revisions are included in your brand identity packages?